Budget Smart
Project type:
Mobile App
Services:
Mobile Design,
UX/UI
Client:
“BudgetSmart” is a concept for budget planning application, helping people to manage their personal finances and motivating them to save more. Its main focus is to automate processes as much as possible and give insights while being non-intrusive. Application is design primarily for mobile devices and you can check the it's prototype by clicking the button "see online".
Project goals
Research: The project started with research in order to better define the problem and goals. It consisted of gathering information about potential users and their needs by interviews. The research included also getting to know the competition and leveraging on their best functionalies. Interviews included people with different backgrounds, predominantly having more than avarage income, some paying mortgage, travelers and including professionals in the fields of online payments.
Problems: Most of people’s pain was that they didn’t want to constantly fill information or forget to do it. They prefer to do the math in their heads or use pen & paper occasionally because they felt they are losing a lot of time using apps to track their finances. Another problem for some was that using similar apps they didn’t get any useful insights that lead them to changes in their spending habbits. The conclusion is that for an effective application it has to be designed with the idea of time-saving automation and generating useful actionable tips. Gamification could be used to improve motivation.
Approach: I started with wireframing the initial "Overview" screen and then continued with a higher-fidelity design. Right from the top of the initial screen you can already see indication of some of the features that can make such an app effective - notifications. They can increase engagement with the app and motivate the user by showing: Alerts (overspending), Reminders (push notifications for entering expenses) etc. Essential for such type of applications is the calendar where you can select periods for the metrics. Its placement is on the top because most of the data below depends on its values. I also added a section showing top spending areas. Pie-chart was chosen as it’s most suitable for visual representation of percentage share.